"Viral hepatitis claims 1.34m lives every year despite the availability of effective vaccines and treatments for hepatitis B and a cure for hepatitis C. There’s a colossal lack of awareness around this and that’s why World Hepatitis Day (WHD) is so important. 

"A preventable and treatable disease is now killing as many people as HIV/AIDS, tuberculosis and malaria."

"This global initiative takes place every year on 28 July, uniting patient organisations, governments, medical professionals, civil society, industry and the general public to boost the profile of viral hepatitis and to influence real change.

"This year, World Hepatitis Day is particularly important. Not only does 2017 mark 10 years of WHD, it signals a pivotal moment for viral hepatitis.

 

Global developments that affect all of us

 

"Following the inclusion of viral hepatitis in the Sustainable Development Goals (SDGs) in 2015, the 2016 adoption of the world’s first global hepatitis strategy and the subsequent launch of NOhep, the global movement to eliminate viral hepatitis by 2030, there is growing momentum to tackle this epidemic.

"World Hepatitis Day 2017 is therefore an ideal opportunity to join together to build on this momentum and accelerate progress towards achieving the goal of elimination by 2030. The elimination of viral hepatitis is not just a public health goal – it is an individual goal for millions of men, women and children across the world.

"The theme of WHD 2017 is 'ELIMINATE HEPATITIS', brought to life using #ShowYourFace"

"Every single person could be affected by the disease and we all have a part to play to achieve elimination – so to highlight this, the theme of WHD 2017 is ELIMINATE HEPATITIS and this is brought to life with the #ShowYourFace campaign.

 

What can I do to help?

 

"#ShowYourFace is a personalised photo campaign that focuses on individual human faces to stress that hepatitis is relevant to everyone, everywhere in the world and that helping to eliminate it is something we can all support.

"Raising awareness online, through social media and using #ShowYourFace, is an action towards elimination."

"By lobbying governments to take action on viral hepatitis, organising events to increase testing and vaccination, raising awareness online and through the media or participating in the #ShowYourFace campaign, every action is an action towards elimination.

"On 28 July 2017, the world will come together once more to raise mass awareness of the global burden, demand for action in disease prevention and access to testing, treatment and care and transform the lives of the 325 million people living with the illness.

"You too have a role. #ShowYourFace on World Hepatitis Day and join us in the fight for a world free from viral hepatitis."

#ShowYourFace for World Hepatitis Day

It’s not too late to get involved!

  1. Take a #ShowYourFace selfie: Help to put a human face to elimination of viral hepatitis by sharing your #ShowYourFace selfie. Take a selfie and add your own personal I AM statement here.
  2. Share graphics on social media: Help to raise awareness by sharing infographics and social media graphics based on the WHO Global Hepatitis Report, 2017 on social media.
  3. Promote your activities: No matter how big or small, promote your events and activities through the WHD Events Map.

Individual human faces are accompanied by I AM statements, powerful personal messages that highlight the individual actions being taken to meet the 2030 goal or stress the emotions felt by those impacted by hepatitis to encourage others to take a stand.